Ben Hoffman, back from the bayou

Tuesday 22 April 2014
I’m back from the bayou and have good news to report! After 3 trips to New Orleans to race the Ironman Oschner 70.3, I’ve finally landed a podium 2nd, just one minute out of first, and behind 70.3 World Champion, Andy Potts. I have been putting this race on the schedule nearly every year, making the trip down to see family friends, and to race alongside my dad, and it’s one of my favorites. The deep south of Louisiana is truly another universe, unlike anything else in the world. 

After the disappointment of Oceanside, I was hungry to get out and prove that my racing and fitness have gone up a level since last year. My approach this season has been to knock out some consistent racing early and get good points for Kona, culminating with my attempt at a title defense in Coeur d’Alene. So far, things are on target with only a couple races left, so hopefully I will have the entire back half of my season to train and prepare for Hawai’i.

After spending a little over a day in Baton Rouge with the Crowell family, executing some light training and eating shrimp and grits, we packed up and headed down to NOLA. Somewhere during the registration and pro meeting portions of my day, I learned about the tragedy that befell two Ironman athletes training on the bike course, having been struck by a car. One athlete was killed, and the other critically injured, so my heart was certainly heavy thinking of them and their families. As an aside, 

you can donate to the families here: http://www.gofundme.com/89mhhs   
and here:   http://www.gofundme.com/89yriw 

In their spirit, we all came together to have a fair and challenging race on Sunday, taking a moment of silence before the event to honor Frank and send energy to Andrew. Shortly after allowing us into the water for a warm up, the air horn sounded when we were still getting into position! The race was underway. Unfortunately, I didn’t get quite the start I hoped for, and ended up towing a larger group of swimmers behind me. Andy was gone, but I kept my focus and exited just in front of the main chase pack.   

I had seen Trevor Wurtele  and Chris McDonald in transition as I was leaving, so I decided to give a hard effort in the first half to see if I could bridge and to make them all work to catch me. After about 17 miles, Trevor came by like a man possessed. I briefly entertained the idea of going with him, but it was out of the question for me on this day. Instead I concentrated on my race, battling the winds and trying to stay as aero as possible aboard the Shiv. We all hoped for the tail wind home, but it really never came, save a 4 mile section. Swirling, cross headwinds were the order of the day. One of the most honest bike sections I have seen in recent memory.   

Into T2 a couple minutes down to the leaders, I knew it would be a hard run for everyone after we were tossed around on the bike. I stayed even, slowly reeling in Trev, and stopping quickly at a port-a-let just before passing him. I went by easily and gave him kudos for a hard effort in chasing and catching Andy. Good practice to put himself in contention and have a shot, but ultimately too hard an effort on the day. I had some great crowd support, including one spectator who kept yelling, “There’s opportunity up there! Get after it!”  And I did. Or at least I tried. I pushed hard to close the gap  to around 50 seconds with a few miles to go, but I had to stop again at the toilet. 

It’s been years since I had gastric woes on the run, Ironman or half, so I’m not sure what went wrong. I’m not certain that I would have had a real shot at beating Andy on the day even if I didn’t stop twice, but it was definitely a small disappointment and nuisance. After pressing into some solid headwinds on the run too, I entered the final mile with plenty of real estate behind me, and I took a moment to soak in my second podium of 2014, and likely my best start to a season in many years. I dedicate this effort to Frank Guinn and his family, as well as the Powell family. 

After a little chill time chatting with the top finishers, I cheered my Dad in for a very respectable 5:41 finish. Not bad for a 60 year old! We celebrated a little in New Orleans, and then got back to Baton Rouge so we could race go karts and enjoy a day of relaxation before heading home.  

A wonderful trip with family and friends. 

A tremendous thanks to all my support for making this all possible. I really do have the best gear a man could ask for, so thanks for everything Zoot, Specialized, Clif, Tender Belly, Infinite Monkey Theorem, Zipp/SRAM, SportPump, Oakley and Vector 450. I made a last second decision to return to my triathlon racing roots, so I am off to Missoula, Montana to compete in the Grizzly Triathlon, April 19th.  This was the first race I ever did, 10 years ago! Looking for a 6th title to add to my resume, I will report back soon…
Ben Hoffman


Coming Triathlon Events View all

Knysna Extreme

Knysna, South Africa

OlympusMan Xtreme

Paphos, Cyprus

Oxman

North Canterbury, New Zealand

Patagonman

Puerto Chacabuco, Chile

Fodaxman

Nova Veneza State of Santa Catarina, Brazil

Saharaman

Taghit, Béchar, Algeria

ANVIL Florida

Clermont, FL, United States

Kiwiman Xtreme

New Plymouth, New Zealand

ANVIL Alabama

Pelham AL, United States

FrenchMan

Carcans, France

Ironman San Juan Argentina

San Juan, Argentina

Ironman Florida

Panama City Beach, Florida, United States

Ironman Malaysia

Langkawi, Malaysia

Ironman Cozumel

Cozumel, Mexico

Ironman Valdivia

Valdivia, Chile

Ironman Oman

Muscat, Oman

Ironman Western Australia

Busselton, Australia

Ironman New Zealand

Taupo, New Zealand

Ironman Penghu

Penghu, Taiwan, China

Ironman South African

Mossel Bay, South Africa

Pottsville Beach Tri

Pottsville NSW, Australia

Edisto Island Tri

Edisto Island, SC, United States

Challenge Forte Village

Sardinia, Italy

Challenge Barcelona

Barcelona, Spain

CHALLENGE Shanghai

Shanghai, China

Challenge Xiamen

Xiamen, China

Oil Man Texas Triathlon

Montgomery, TX, United States

Rotorua Suffer

Rotorua, New Zealand

Tauranga Half

Tauranga, New Zealand

Hell of the West

Goondiwindi, QLD, Australia

70.3 Dhofar

Salalah, Oman

70.3 Agadir Morocco

Agadir, Morocco

70.3 Greece

Costa Navarino, Peloponnese, Greece

70.3 Turkey

Belek, Turkey

70.3 Goa

Goa, India

70.3 Kenting Taiwan

Kenting, Taiwan, Province of China

70.3 Melbourne

Melbourne, Australia

70.3 Campeche

Campeche, Mexico

70.3 Phu Quoc

Phu Quoc, Viet Nam

70.3 Malaysia

Langkawi, Malaysia

Triathlon News & Media Blogs View all

Inaugural Full Distance IRONMAN Montana, Great Falls Set to Debut in 2027

Inaugural Full Distance IRONMAN Montana, Great Falls Set to Debut in 2027

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Jelle Geens & Natalie Van Coevorden Claim 2026 IRONMAN 70.3 Port Macquarie Titles

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Sunday 18 Oct 2026 [Triathlon News]

Belgium’s Jelle Geens and Australia’s Natalie Van Coevorden have claimed the men’s and women’s professional titles at IRONMAN 70.3 Port Macquarie. For Geens it was a win on his IRONMAN 70.3 Port Macquarie debut, while Van Coevorden made it back-to-back victories on the New South Wales Mid-North Coast. Geens, the 2024 and 2025 IRONMAN 70.3 World Champion, was first across the line in 3:44:34, two and a half minutes ahead of Kieran Storch, with Mitch Kibby third. more

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Friday 16 Oct 2026 [Triathlon News]

Two-time IRONMAN 70.3 World Champion Jelle Geens and five-time IRONMAN 70.3 race winner Natalie Van Coevorden highlight the professional men’s and women’s fields set to compete for the 2026 IRONMAN 70.3 Port Macquarie titles this Sunday, 18 October. Athletes are also racing for a share of the $30,000 USD prize pool and two slots per gender to the 2027 Precision Fuel & Hydration IRONMAN 70.3 World Championship in Chattanooga, Tennessee, USA. more

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